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APA offers Nationwide Mystery Shopping services to evaluate customer perception, competitor trends, employee training issues and employee integrity. In addition to Mystery Shopping, we also provide Customer Research Programs through Electronic Comment Cards, Exit Interviewing, and Employee Polls.

We use one of the World’s leading web based reporting systems to deliver confidential, real--time reporting with 24/7 accessibility for efficiency throughout every program. We provide our clients with the tools to create and view multiple programs on one cross tab reporting system to enhance performance and identify areas for improvement in the entirety of their business.

Nationwide, we employ thousands of Shoppers and Auditors that are highly experienced professionals to perform On site Shop Evaluations, Customer Exit Interviews, Full Facility Operational Audits, and Loss Prevention Integrity Shopping.

Retailers face so many challenges: Whether you are a department, grocery, food service, convenience or specialty establishment, we can provide you with the customized programs you need to help improve your customer loyalty, maximize business opportunities, and compete more effectively.

Mystery Shopping can provide you with powerful tools to study and evaluate your customer service, competitors and business conditions. Who are your customers? What makes them happy? Bargains and sales...a knowledgeable staff...personalized attention? To keep your customers happy and to keep them coming back, you need to understand what they want out of the shopping experience and then deliver it.

Below are the most common uses for Mystery Shop Programs among Retailers:

1. See Your Business through the Eyes of your Customer Mystery Shopping delivers answers as to how your organization conducts business with your customers on a daily basis. Are your customers consistently being provided good and timely service, accurate product and promotional information, and clean organized shopping atmospheres? Mystery Shopping and Customer Research programs will provide those answers.
2. Use Mystery Shopping to learn about your competitors! Competitive shopping allows our clients to understand how their services and products measure up against their competitors. Competitive Mystery Shopping can reveal important findings about your competitors pricing, training, level of customer service, and promotional strategies to enable competitive differentiation.
3. Use Mystery Shopping to evaluate your training programs and to show recognition to your employees! Are your employees and management teams following company policy? If your employees are taught in their training program that they must greet the customer in a certain way, the "shop" will reflect their compliance  A Mystery Shopping program is a very powerful motivational tool if employees know that their hard work will result in rewards and impact their performance evaluations. Your employees need to feel that they are an important part of your team and your success!
4. Loss Prevention Clients use Integrity Shopping to assist with Employee Investigations Unfortunately, employees steal billions of dollars a year from their employers!  Unlike shoplifters, dishonest employees spend much more time in your businesses and have much more opportunity to impact your profits. Many of our clients are Loss Prevention executives that use Mystery Shopping as an additional resource to assist with Employee Investigations.  Mystery Shopping can provide “controlled” situations for a dishonest employee to act on opportunity when it presents itself.

We are Proud members of the MSPA - the largest professional trade association dedicated to improving service quality using anonymous resources. With over 150 member companies worldwide, our diverse membership includes marketing research and merchandising companies, private investigation firms, training organizations and companies that specialize in providing mystery shopping services. Our member companies work with their clients to establish mechanisms to measure and improve levels of service.